Frequently Asked Questions
We design and deliver contact centre solutions for the world’s leading brands.
Weâre a proudly Australian-based customer experience technology and services company specialising in connecting brands with Australians. From helping our partners design personalised CX experiences to building bespoke technological solutions and delivering customer engagement services, we help our partners do great things for their customers.
About TSA Group
What services does TSA Group offer for call centres?
TSA provides end-to-end contact centre outsourcing and CX services, including customer care, acquisition, sales and backâoffice processing. We also design, build and deploy cloudâbased engagement platforms, omnichannel solutions, knowledge solutions, learning design services and AI-enabled services to streamline support and scale performance.
What industries does TSA Group work with?
TSA works across a broad spectrum of industries including telecommunications, utilities, government, financial services, retail, travel & tourism, healthcare, and more.
What is TSA Groupâs experience with outsourcing customer service?
We have decades of experience in call centre operations and CX delivery. We manage both onshore and offshore teams, have worked with global brands, large national and government clients, and have won awards for knowledge management and operational excellence.
How can I contact the TSA Group if I have a concern or need support?
You can reach TSA via the contact form on our website.
Where does TSA Group operate from?
TSA Group operates across Australia, New Zealand, and the Philippines, with offices in major cities and a proven SmartShoring model that combines onshore and offshore teams to deliver scalable, high-quality service for our clients.
Outsourcing Benefits
How can outsourcing my call centre help my business?
Outsourcing enables you to deliver consistent, highâquality customer experiences without needing to build or scale inâhouse infrastructure. TSA brings trained teams, technology, and flexible support models so you can focus on your core operations.
How can outsourcing customer service support business growth?
By delegating customer interactions to trusted experts, you free up internal resources to innovate, expand product lines or focus on strategic priorities. Outsourcing also provides scalability, faster time to market and cost efficiencies.
Why do large companies still outsource call centre services?
Large organisations outsource to gain access to specialist skills, manage cost volatility, scale quickly, maintain focus on core competencies, and gain resilience in peak demand. Outsourcing also enables more flexibility in locations, time zones and workforce management.
What type of functions can be outsourced?
Functions including inbound customer support, outbound sales or follow-up, technical support, backâoffice processing (data entry, claims, billing), analytics, knowledge solutions management, virtual AI agents, chatbot/hybrid support can all be outsourced.
What should I look for when choosing a call centre partner for B2C appointment setting?
Look for a partner with experience in B2C scheduling, ability to integrate with CRM/booking systems, strong performance measures, conversions tracking, robust training and quality assurance, transparency in reporting, and aligned service philosophy.
Whatâs the difference between outsourcing and offshoring?
Outsourcing means contracting out functions to external providers (could be local or remote). Offshoring is outsourcing to a provider in another country, often for cost or scale benefits. TSA also practices a âsmartâshoringâ or hybrid approach.
Can I outsource just part of my customer service, or does it need to be the whole function?
Yes, you can outsource only select functions (e.g. overflow, afterâhours, specific channels) while retaining core or strategic customer interactions in-house.
Can TSA Group help transition from an in-house contact centre to an outsourced model?
Yes, we assist in planning the transition, migrating systems, onboarding agents, defining governance, designing reporting, and managing change to ensure continuity and alignment with your brand.
Service Capabilities
Can TSA Group manage both inbound and outbound call services?
Yes, we offer both inbound and outbound services. They can be run as distinct functions or under an integrated team.
What is TSA Groupâs approach to omnichannel customer service?
TSA builds omnichannel solutions combining voice, chat, email, messaging and other channels so customers get consistent, connected experiences regardless of where you engage.
What is SmartShoring, and how does TSA Group use it?
SmartShoring is a hybrid delivery model combining onshore, offshore and automation to balance cost, quality and cultural alignment. TSA uses SmartShoring to keep high-value interactions local, while scaling routine tasks offshore.
What technologies does TSA Group use to improve customer experience?
We utilise cloudâbased CX platforms, AI and automation tools, omnichannel systems, and knowledge management systems to power efficient and personalised service.
Does TSA Group offer support in multiple languages?
TSA currently focuses on servicing Englishâspeaking markets. We donât offer multilingual support but offer culturally attuned service for relevant markets.
Is there a minimum number of calls or seats required to work with TSA Group?
There is no strict minimum. We can scale to client needs, though many clients begin with a team size that supports robust infrastructure and efficient service delivery.
Does TSA Group have experience with high-volume programs?
Yes, we operate large-scale programs across sectors and are built to manage high volumes with quality controls and scalable systems.
Can TSA Group support rapid response or peak-period demand?
Yes. TSAâs outsourcing model includes ramping up during demand spikes, offering overflow capacity, and flexibility without sacrificing customer experience or quality.
Quality & Performance
How does TSA Group ensure consistent, high-quality service?
Quality is managed through training, coaching, QA frameworks, real-time monitoring, knowledge governance, and technology support. Agents receive ongoing development and are supported by structured processes and oversight.
What metrics and reporting does TSA Group provide to track performance?
TSA provides a comprehensive range of operational and customerâcentric metrics such as average handling time, first contact resolution, customer satisfaction, service level, adherence, and journey analytics. We tailor our reporting to each clientâs goals and can provide deeper insights through advanced analytics, quality monitoring, and custom dashboards.
How do you train your call centre agents?
We provide comprehensive onboarding, role-based coaching, continuous skill development, and use knowledge management tools to keep agents informed and effective. Learn more here.
How does TSA Group protect customer data?
TSA adheres to relevant Australian data privacy laws, uses secure cloud platforms, encryption, access controls, audits and compliance procedures to secure customer information. We are ISO27001 Certified to ensure that our information security processes and controls are always fit for purpose in an ever-changing landscape.
What benchmarks does TSA Group use to measure success? (Metrics/Reporting & Analytics)
We benchmark against industry standards (e.g. AHT, First Contact Resolution, CSAT, NPS) and tailor those targets to client goals and customer expectations.
How can we help?
We’d love to speak with you and kickstart your CX transformation today.